Thursday, January 20, 2011

Cadbury and Kraft, It's Been a Year

It was about a year ago that Kraft purchased the British confectioner Cadbury in one of the biggest deals ever made in candy history.  Well it appears that after the dust has settled there are a few people that aren't feeling very good about the way things have worked out.  Former Cadbury executives are apparently sad about the deal, and Craig Sams founder of Green and Black's (a Cadbury and now Kraft owned company) is disappointed with where his product is going.  Personally I'm a little shaken by a few of the factory changes, however I'm not noticing too much change in the product yet.

Click here to read a look back at the last year at Kraft/Cadbury.

Click here to read an article about Craig Sams.

CC

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