A few days ago I posted an article about chocolate quality and how we perceive it. In the article, a lesser chocolate was often described as a chocolate made in China. As it turns out there might be a reason to think that Chinese chocolate is a lesser quality. According to several articles I've read on the subject, the Chinese chocolate market is pretty low. For the most part, culturally, Chinese people really don't like the stuff. So it would make sense that their taste in chocolate probably doesn't fit with the European or North American taste.
Click here to read more about the chocolate industry in China.
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