Thursday, June 21, 2012

Candy Varieties - Reese's Cups

How do you know if you're a commercial success in the candy world?  One of the ways is that your treat will spawn different varieties. A variety, in this sense, is when a treat is released featuring a different flavour, an added ingredient, or a different size.  It's basically when the "classic" version of a bar is changed and released as something new.  Some brands have started to expand their "varieties" into new heights, and spawned dozens of different versions.  All this week I'm going to feature some of the treats that have released so many versions of their treats that the original might even be forgotten.

I have a pet peeve about people and what they call this treat.  They are not called Reese's Pieces, that is a different candy.  These are called Reese's Peanut Butter Cups, and yes, they've come out with many variations on this treat as well.

- Best Variety
Hazelnut and chocolate are pretty much guaranteed to be a winner in my book.  It's only logical that a candy company that use peanut butter as a primary ingredient, try another nut that goes well with chocolate.  It might have been an obvious choice, but it's also really, really tasty.
- Worst Variety
I've mentioned in the past that certain varieties will almost always lead to failure (coconut).  Well white chocolate is another, almost, guaranteed failure in my book.  There are few treats that work with white chocolate, Reese's Peanut Butter Cups are not one of them.
- Most Creative Variety
There are two reason's why this treat blew my mind, and both of them are related.  First of all this might be the only non-pie related treat to use banana cream, secondly, they brilliantly tied it together with Elvis.

CC

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