Tuesday, September 25, 2012

More of our Asian Review-a-Thon

While posting today's review I realized something very interesting about the word "Choco".  This is a word used very often when a candy company wants something to have a chocolaty taste, but may not actually contain that much chocolate.  I'm finding more and more treats with clever names, one of the best is "Froot Loops".  I don't think this is always the case, I think sometimes candy companies use Choco, or other short forms because it's creative.  I just think that it's also a way to get through a legal loop hole when it comes to branding your product.


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