Thursday, May 02, 2013

Classic/Creative Candy Advertising

In keeping with the fact that I'm in Germany right now, I thought it would be fun to post an advertisement from one of Germany's most famous chocolate bars, Ritter Sport.  I'm told that they got their square shape from the creator, who wanted to keep his chocolate bar hidden in his pocket.  The regular long rectangle shape didn't fit and kept sticking out, so he developed the square bar.

Click here to see where I got this picture.


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