The folks at Tic Tac would like to say a few words:"Ferrero, makers of Tic Tac® breath mints, one of America's leading brands, kicks off Mintertainment, an exciting new promotion on April 15th that features a video contest and exclusive savings opportunities on popular entertainment. The contest allows consumers to submit an original video clip which creatively re-enacts or creates a Tic Tac® Moment to compete for a $10,000 grand prize. Videos must be 30 seconds or less in length with optional audio. Videos can be uploaded at http://www.mintertainment.com/.
"A Tic Tac® Moment can be described as something that best conveys the feeling consumers get from enjoying Tic Tac® mints," said William Colvard, of Veux Marketing, which created and is implementing the promotion. "The feeling can be joy, refreshment, whatever people feel. Tic Tac® Moments are as individual as the brand's consumers are."
Entries will be judged by public online voting from June 19th through July 3rd. Sixteen semi-finalists will be selected through the online votes and afterwards, a panel of judges will select the $10,000 Grand Prize winner and contest finalists. Other prizes include a $1,500 Best Buy® gift card, a year's supply of movie passes, and a year's supply of Tic Tac® Mints. According to the contest rules, only one vote for a video per email address will be allowed."
It sounds like fun.
CC
No comments:
Post a Comment