Marketing for a treat is so important. I find it particularly important because it helps me categories the treats that I review on
candycritic.org. Some treats are easy to label, some treat like this cookie/bar/war ration is a little more complicated. I do have a "
unique treats" category, where I put treats that are just too hard to categories. However, with the treat I'm reviewing today, it's not that it doesn't fit into any category, it fits into several. Although I don't actually have a category for war rations... yet.