I just got an e-mail from Cadbury with two very cool pieces of news. First of all 2010 is the 35th anniversary of the Cadbury Easter Cream Egg being in Canada. Secondly the folks at Cadbury have decided to make a ridiculous mess. Both of these announcements made me smile. The details from Cadbury are bellow:
"GOOEY NEWS
Larger-Than-Life Cadbury Creme Egg Releases its Goo in the Biggest De-Goo in Canadian History
Canada’s most popular Easter treat, the Cadbury Creme Egg, made history this week as it celebrated its 35th anniversary in Canada by releasing the goo from the biggest Cadbury Creme Egg ever seen in the country. The wacky de-gooing ceremony took place in Toronto on Friday, March 19, 2010 at the MTV Masonic Temple, in partnership with MTV Live.
Four MTV personalities were invited by Cadbury to devise their own unique, messy way to release the goo from the four feet by 2¾ feet, iconic Easter treat. Between March 3 and 14, 2010, Canadians from coast-to-coast weighed-in on the gooey fun by voting for their favourite way to release the goo. Once everyone had their say, it was Sheena Snively’s sumo smash that helped the Cadbury Creme Egg release its goo in a messy finish that was aired Wednesday, March 24, 2010 on MTV Live — just in time for Easter. You can check out all the goo from this historic event here:
One Giant Cadbury Creme Egg: Four Gooey Options – The MTV Live Challenge
In addition to Snively’s sumo smash, Canadians could vote for three other de-goo options. Daryn Jones, Host and ringleader of the MTV Live cast, proposed a medieval de-goo that put the giant Cadbury Creme Egg up against a monstrous catapult. Paul Lemieux, MTV Live Co-host known as Paul ‘The Intern,’ wanted to sweat it out with the giant Cadbury Creme Egg in a dry sauna, and Nicole Holness, MTV Live Co-host, wanted to call in the heavy machinery and tether the giant Cadbury Creme Egg treat to a crane, smashing it against the side of the MTV Canada building."
CC
No comments:
Post a Comment