Thursday, July 29, 2010

Caramilk Winner


It appears that the Caramilk folks have picked out their first winner. They sent me the following message:

"The First Caramilk Key has been Found!

Patrick Yeager from St. Brieux, Saskatchewan is the first confirmed finalist in the Caramilk Key to the Secret promotion! He may become the Protector of one of Canada’s most closely-guarded secrets: The Caramilk Secret!

For more than 40 years, Caramilk has vigorously guarded the mystery of how they get the soft, flowing caramel into the Caramilk bar. This summer, Caramilk asked consumers if they’d be willing to keep a secret — the Caramilk Secret — for a quarter of a million dollars. Now, key-finder Pat has a one in ten chance to earn up to $250,000† to protect the Caramilk Secret for six months and ensure one of Canada’s most beloved secrets… remains a secret.

The Caramilk bar was purchased from a vending machine."

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