Monday, May 30, 2011

Pick Your Gum Flavour

Mentos is releasing a new gum, and with it a strange campaign to go with it.  The whole idea behind the gum is that you get two flavours of gum in each package, so you can choose which one you want to chew... Really?  Is this a new idea?  I can't ever remember seeing a gum that comes in two flavours per package, but it sounds like something that should have come out by now.  If you know of one, let me know about it, but I guess for now I have to give kudos to Mentos for coming up with a really simple idea that might work.

Click here to read more about the campaign and the gum.

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