Food Navigator has a great article about how some companies are finding ways to predict the future of snacking trends in the US. I myself have a method of predicting the future of snacking trends, and I'm going to share it right now. The first thing I do is attempt to sample every single snack available in the whole world. I taste, and I taste until I have a pretty good idea of what tastes like crap and what tastes good. Then I ask my friends what kind of candy they like. I collect my data and simply ramble on about whatever is in my head at the time. Sure it's not 100 percent accurate but neither is this scientific study either.
Click here to read more about the scientific method.
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